The hottest free chat impacts the global telecommu

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Free chat impacts the reform of the billing system of the global telecommunications industry is imminent.

WhatsApp, which has more than 800 million users, recently updated its Android client and officially launched the free voice chat function, which means that the five billion level clubs of the global instant messaging software have entered the era of free chat. In addition to a large number of professional VOIP networks such as Skype, googlevoice, KC, more and more mobile chat tools take free calls as standard configuration, which means that after the SMS steelmaking enterprise business, the voice call business in the telecommunications industry has also begun to encounter a new round of impact, and has a far-reaching impact on the billing system and revenue structure. Traditional money spinners have been cut down one after another. Telecom operators have soaring data traffic, but they are in the dilemma of increasing revenue without increasing revenue. Where will the telecom industry go in the post golden age

free calls have become a new favorite of Internet

the free mode of Internet continues to impact global operators. After instant messaging tools reduced the operators' short message business to chicken ribs, the popular free voice over Internet (VoIP) application has put the traditional voice call business at risk

recently, the Android client of WhatsApp, the world's largest instant messaging software, launched a free voice chat function. At the same time, the official also announced that in the next few weeks, it will gradually launch free voice chat for all iPhone users. At present, the free network call function has almost become the standard configuration of mobile communication software. WhatsApp, Viber, line and Kaokao, the world's five largest instant messaging software with hundreds of millions of users, have successively launched free voice call functions

at the same time, more and more professional networking software are emerging in endlessly. Microsoft Skype, Google Voice, touch treasure and other online applications have accumulated a considerable number of users with the help of affordable and convenient voice services. According to bigdata research, the latest common ones are: the protective fence of pendulum impact testing machine; Protection of concrete pressure testing machine; According to the "Research Report on China's network application market in the first quarter of 2015" of the protective cover of the horizontal steel wire rope tensile testing machine, the number of users of China's network application increased from 97 million in the first quarter of 2014 to 172 million in the first quarter of 2015

the broad prospects of the network continue to attract new giants to join. In the Chinese market, Tencent officially launched this on November 11 last year. In addition, Xiaomi and 360 companies are also strongly involved in the free field

nowadays, under the new business model, Xiaomi changchat, Yixin, etc. will not even consume user traffic during calls, that is, it runs the traditional voice channel of operators. The era of real free calls has accelerated

the golden age of the telecommunications industry has ended, and the telecommunications revolution has impacted the billing system.

the global telecommunications industry is facing new technological changes, changes in consumption habits, industrial chain environment and regulatory policies. As early as 2013, ovum, a global analysis company, released a report saying that the golden age of vigorous development of the telecommunications industry is gradually becoming history, and the shrinkage of global services is about to reach the point where the diameter of the bending center can be determined according to the diameter of the steel bar. Kris szaniawski, director of ovum analysts, said in his speech on the global telecommunications market outlook in that the golden age of the telecommunications industry has ended and operators need great transformation. Application software and services will remain the most destructive force in the future. In, Ott and VoIP will erode the revenue of the telecommunications industry by $293.4 billion worldwide

with the scale effect of hundreds of millions of users, the impact of Ott on global operators will be multifaceted. First, the substitution of traditional communication services is deepened. The data of China Mobile in the first quarter showed that its voice and short MMS services continued to decline, with the total call minutes down 1.3% year-on-year, and the use of short messages down 4.5% year-on-year

second, it directly leads to the decline of operators' income. Despite the surge in data traffic, the problem is that the current operators have not yet solved the contradiction of volume and revenue imbalance, which has led to the erosion of traditional cash cow businesses one by one, while the new traffic business revenue has yet to grow. On the other hand, under the background of communication business development facing ceiling and serious homogenization competition, operators' price wars arise one after another. Under various pressures, the overall revenue of operators fell sharply

for example, the financial reports of the three major Chinese operators in the first quarter of 2015 showed that the net profit declined to varying degrees. The net profit of China Mobile was 23.8 billion yuan, a year-on-year decrease of 5.6%, and the net profit fell for seven consecutive quarters. The net profit of China Unicom was 1.049 billion yuan, a year-on-year decrease of 4.47%. The net profit of Chinatelecom was 5.046 billion yuan, a year-on-year decrease of 9.0%. Vodafone, Deutsche Telekom and other European telecom giants are no longer in good shape. Vodafone's latest quarterly financial report as of December 31, 2014 showed that its revenue fell by 0.4% during the period, especially in mature markets, Europe, by 2.7%. The increase was mainly from emerging markets such as the Middle East and Africa. The intensifying price war has dragged down the performance of American operators. In the fiscal quarter ended March 31, 2015, Verizon communications' net profit was $4.34 billion and earnings per share was $1.02; Compared with the same period last year, the net profit was $5.99 billion, and the earnings per share was $1.15

the third is the reform of billing mode. It is reported that the Internet is a fixed and direct call to the other party through the Internet, including domestic and international calls, and the charge is 10% to 20% cheaper. At a time when traffic prices are declining and WiFi is everywhere, this is undoubtedly very attractive to users. When the voice message service has become increasingly weak, operators urgently need to change the billing system and turn to data traffic packages. It is reported that in the tariff system of U.S. operators, package tariffs at different levels are basically determined according to a single data flow, and text messages and voice calls have become unlimited complimentary services

operators' self revolution to find new markets

in order to fundamentally cope with the decline of traditional services such as voice and the negative impact of Ott, operators are actively looking for new development coordinates

first, in view of the communication revolution triggered by the global main cost of life Ott, volte is highly expected by operators. For example, Korean operator lgu+ and KDDI have launched volte roaming commercial service in Japan. Li Yue, President of China Mobile, revealed that China Mobile has completed the laying of volte call technology in five cities in China, and it is expected that volte network will be officially commercial before the end of this year. Vodafone Germany also announced recently that it will launch commercial volte services ahead of its competitors. Vodafone UK will commercialize volte services this summer

second, speed up the transformation of flow management. For example, domestic operators have innovated business models and built a large flow ecosystem with Ott enterprises through backward flow operations such as directional traffic and traffic platforms

third, get involved in emerging businesses, and emerging markets such as big data, IOT, cloud computing have become the focus of operator transformation. According to the researchandmarkets report, as more and more telecom operators begin to recognize the importance of SDN, nfv and other technologies, the investment of operators in SDN and nfv will reach $21billion by 2020

fourth, more and more operators are looking for new points outside the communication market, actively expanding overseas markets, and mergers and acquisitions intended to reduce costs and increase efficiency are becoming more common. For example, Vodafone actively invested in multinational communication business and made huge profits from the sale of its companies and businesses for two consecutive years, which even exceeded its main business

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